Business & Tech

Yoga/Running Outfitter Moving Next to Westside Wine Shop

Clothing store Lululemon Athletica moving onto Howell Mill Road.

There are some changes at White Provisions on Howell Mill Road.

this week is moving one space closer to , says a website for the Westside Provisions District.

"Same ambiance, just more space!" the wine shop said in a newsletter. Beginning Feb. 5., Perrine's will open Sundays, 12:30 to 6 p.m.

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The move makes room for Lululemon Athletica to open a store next door this summer, according to a newsletter. Founded in Vancouver, Canada next to a yoga studio, the chain of athletic apparel stores currently has two other stores in Georgia, in Buckhead and Marietta.

Lululemon will take the former Westside home of plant boutique Garden, which relocated to The Shops Around Lenox (where Lululemon has a location).

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Fenuxe Magazine in January said about the retailer:

Atlanta is a workout city. If we’re not filing into one of the city’s dozens of gyms, we’re running around Piedmont Park or starting a Boot Camp class. And we want to look good at those gyms, parks and classes.

Lululemon Athletica’s yoga-inspired apparel is catching on in a big way with the athletic set ... New pieces of their own product line are introduced every month and they go through a change of colors every 45 days to keep things fresh and new.

... They have their customers covered in the latest, greatest shoes down to each person’s specific needs thanks to their “video gait analysis.” They film you running on a treadmill and then analyze, frame-by-frame, how your foot functions in your shoe.


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