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Novare Looks to Build 23-Story Mixed-Use Project on 6th

Application calls for project to include ground floor retail and 320 residential units

According to draft agenda for next week’s Midtown Development Review Committee (DRC) meeting, a new application has been submitted for the construction of a mixed-use project located at the northwest corner of 6th and Juniper streets in Midtown.

The “Novare Residential” application calls for a 23-story building including ground floor retail and 320 residential units.

Parking will be in an adjacent deck at the southwest corner of 7th and Juniper streets according to the application.

The location currently is home to dilapidated structures that occupy a stretch of 6th Street between Peachtree and Juniper streets. It has been empty for more than five years since the property owners, Novare Group, told the owners of a several businesses such as Loca Luna and McCrays to relocate so it could construct its condo tower,.

Viewpoint is located on Peachtree Street between 6th and 7th streets. A representative for Novare Group could not be reached late Friday afternoon for comment.

What do you think of the news that Novare Group is finally looking to build on this property?

The Midtown DRC is the City of Atlanta's advisory committee providing formal recommendations to the Bureau of Planning on all Special Administrative Permit (SAP) applications within zoning districts Midtown SPI‐16 and Piedmont SPI‐17.

Other applications to be discussed during the Tuesday, May 8, meeting include:

991 Piedmont Avenue (Gilbert’s Expansion) - Project Type: Interior renovation and exterior façade enhancements to the former Outwrite Bookshop for the purpose of expanding restaurant operations into the new space.

933 Peachtree Street (James Madison Salon) - Project Type: Storefront modifications to create a new entrance to the salon from the sidewalk. New double doors will be recessed inside a vestibule.

1065 Peachtree Street (Café Intermezzo) - Project Type: Storefront modifications for a new restaurant tenant, including a new cover over an outdoor dining area along Peachtree Street.

1080 Peachtree Street (Mi Cocina) - Project Type: Storefront modifications for a new restaurant tenant, including a new door on Peachtree and patio areas along 11th Street and Peachtree.

DavidM May 07, 2012 at 06:15 PM
As a resident of Viewpoint, I see our 10-story parking garage is sitting about 50% empty on both the retail and residential levels. Certainly some of our garage could be used for the new tower? Better yet, create linkage of our garage to any newly created entrance on 6th or 7th streets?
JustinK May 07, 2012 at 06:57 PM
Pretty sure they claim all those spots are sold if the marketing is to be believed. When I inquired about an extra spot during my purchase, they told me none were available at the time (May '09). How they have a few for sale still amazes me. There aren't nearly enough spots to cover a new 300 unit building. I'd say it'd have to be 4-5 stories if they don't have to put a building on top (less building to support) and they can probably put an amenities deck on top since I don't see a lot of space for a pool if they're going 23 stories on the new tower.
EmmaD May 07, 2012 at 08:08 PM
The building will have to change its name to No-Viewpoint in the next few years once those lots fill in and block the North and South views. Look at what happened at Atlantic Station!!!!! Juniper will become a deadzone. I wonder if the new tower will be a rental building.
ChadK May 08, 2012 at 12:10 PM
I read somewhere that the new tower will be rental. The views will be fine, the second structure is set back into the corner so that both towers will have views up and down Peachtree. Diagonal views... not so much, but North/South are the important lines of sight.
Will Jacobs May 08, 2012 at 08:47 PM
Amen Jennifer. I just like the fact that some construction "action" is in the works.

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